Advertise with TanzPay and Reach Millions

Connect your brand with highly engaged users through smart, targeted in-app and merchant-side advertising solutions.

How Does it Work?

TanzPay Advertising enables brands and businesses to promote their products and services directly to thousands of daily TanzPay users across Tanzania. With strategically placed banners, merchant-screen visibility, and notification campaigns — you can reach the right audience at the right moment. Promote offers, drive conversions, and gain visibility where it matters most — within the payment journey.
Brand Ads

If your business goal is to enhance awareness, brand ads can help increase visibility and drive user engagement. We display these ads in the form of banners on the app homepage, Offers page, Rewards page etc, based on the product/service relevance. These banners are high-impact properties that guarantee impressions from our digitally savvy users. We can also help you target these banners to relevant user cohorts.

Ad Placements That Deliver Real Visibility

Accepting Payments is as Easy as 1-2-3

Unparalleled Reach

Get a chance to engage with a vast number of monthly active users
High Brand Recall
Brand Ads drive high visibility while Rewards generate conversions using high engagement offers
Customized Audience
Reach the right customer persona based on location, spending power, category affinity & more

Seamless Digital Payments for All Tanzanians

Tanzania’s premier digital payments platform empowering businesses and individuals with seamless, secure, and instant financial transactions across the country and beyond.

In-App Banner Ads

Target users while they transact

Push Notifications

Personalized offers and reminders

Merchant Display Ads

Ads at merchant counters and payment receipts

Success Stories & Testimonials

Real experiences from people and businesses using TanzPay every day.

Sarah’s Fashion Boutique

“Tanzpay increased my sales by 40% by allowing customers to pay with any method they prefer. The daily settlement to my bank account has solved my cash flow challenges.” – Sarah M., Dar es Salaam

Kilimanjaro Tours

“International customers now book and pay securely before arrival. The currency conversion feature saves us thousands each month compared to traditional banks.” – James L., Arusha

Spice House Restaurant

“The QR code table payments have reduced our wait times and improved customer satisfaction. Staff tips have increased 25% with the convenient tipping feature.” – Maria K., Zanzibar

Frequently Asked Questions

Got questions? We’ve got answers. Find everything you need to know about using TanzPay, staying secure, and making the most of your experience.

You can sign up as a merchant through the TanzPay Merchant Portal or within the app. Once verified, you will receive a merchant QR code and access to your business dashboard.

We welcome all sectors—from retail stores, pharmacies, and transport operators to schools, restaurants, and e-commerce platforms. As long as you are registered and operating in Tanzania, you may be eligible.

Merchants gain access to:

  • Instant settlement to wallet or linked bank account
  • Lower transaction fees compared to traditional card systems
  • QR-based payments and digital invoicing
  • Transaction analytics and automated reconciliation
  • Optional integration with accounting tools or POS systems

Yes. For enterprises and platforms requiring integration, TanzPay offers a secure API suite with documentation and support for custom integration (e.g., e-commerce checkout, bulk payments, webhooks for transaction status).

Yes. TanzPay supports bulk payouts for employee salaries, contractor payments, and disbursement of funds to multiple recipients via CSV upload or API integration.

Blog & Updates

Stay informed with the latest news, product releases, tips, and insights from the TanzPay team.